Social Media, SEO and the Internet have now given a small number of  photographers more of an “inbound” marketing angle.  Social media has allowed photographers to get closer to their target market and join in on their conversations.  Social Media outlets like Facebook, Twitter and Youtube have given many photographers the opportunity to share more [...]

“Often, in common parlance, the words creativity and innovation are used interchangeably. They shouldn’t be, because while creativity implies coming up with ideas, it’s the “bringing ideas to life” . . . that makes innovation the distinct undertaking it is.”
Davila, Tony; Marc J. Epstein and Robert Shelton (2006). Making Innovation Work: How to Manage It, [...]