I shot an awesome wedding where I had a past, present and future couple in attendance! I showed up and knew most of the bridal party and actually had the videographer say “Are you friends with this couple and the bridal party? The way you talk to everyone seems like you’ve known them for years!” It was a great feeling to hear that and shows the benefits of word of mouth. Creating strong word of mouth business has put me in high demand, create a buzz and allowed me to triple my prices in a little over 2 years in business! Of course you need to be AWESOME in other peoples eyes before they tell others about you!

Benefits of word of mouth:

• Most are screened for price and are more willing to go over their budget to have YOU at their wedding.
• They will pay for the “extra security” knowing that you “ROCKED THE HOUSE” for several of their friends.
• Most will never look anywhere else and not even shop around for other wedding photographers.
• You get to hang out with past, present and future couples at weddings!

Here are some questions to ask yourself:

• Am I booking siblings weddings?
• Am I booking at least one wedding per wedding I shoot?
• Are vendors and venues recommending me often?
• Does the bridal party thanks me for doing a great job after the wedding?
• Do family members and guests compliment me before, during and after the wedding on my work?
• Do engaged couples at the wedding ask for me for biz card?
• Do the parents of the couple email me or call me to thank me?
• Do past, present and future couples “stalk” my blog daily?
• Do random Aunts of the B&G help me book their random co-workers daughters wedding?
• Are guests saying, “Where were you when I got married!?!?”
• Are couples contacting me before they choose a date to make sure I’m available?
• Are brides contacting me before they even have a ring on their finger??

What do you think?

~Rob